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F1® Arcade: Upskilling staff from front of house to kitchen through engaging content

"Scaling and growing as fast as we do, having a tool like Attensi really helps us to stay focused on our company goals."

Lindsey Moon smiling, wearing a sequined jacket and an F1 lanyard
Lindsey MoonLaunch Training Lead
Man and woman smiling at an open laptop in a dark, neon-lit venue

F1® Arcade launches full throttle into the US market

Slowing down is not part of the F1® Arcade vocabulary. A full-service entertainment experience, F1® Arcade is known for high-octane fun, delicious food and beverage and accommodating staff. With seven locations in major cities across America, they have no plans on slowing down. To tackle the market and scale in the most efficient way, they continued their learning journey, which originated in the UK, with Attensi.

"When I first saw Attensi, it was revolutionary," says Simon Ward-Nicholson, VP Global Operations F1® Arcade, "Attensi is a revolutionary platform that gives us the ability to engage our teams and the amount of information that they're taking in and the period that they're taking in is way quicker now. Way, way quicker."

When you're scaling in a market as vast as the US, a comprehensive employee experience and communicating brand standards needs to be consistent. F1® Arcade wanted to create an ecosystem of employee enablement.

And they're seeing the results.

With over 30,000 playthroughs, employees are averaging 70 minutes spent training overall per user.

With four repetitions on average per user, they've been able to shrink the knowledge gap by 82%.

The metrics are showing the training is both engaging and effective.

Smiling woman in a sequined jacket walking through an F1 Arcade venue past a racing simulator

What F1® Arcade set out to achieve

Consistency, quality, and scalability.
Accessible training for everybody, everywhere.
Save time, whilst increasing engagement.
Visibility of training completion and compliance.

How they're unlocking the market

Using Attensi AI features, F1® Arcade is able to deliver a consistent training experience across roles and demographics. "Attensi Creator is a fabulous software tool...you can drag and drop, add avatars, import videos. We have a lot of kitchen crew that speak Spanish, so it helps a lot to have the AI tools, the translator," saying Launch Training Lead Lyndsey Moon."

Ambitious goals and high standards mean employee training is of utmost importance. To focus on their goals they brought on Creator, which enables them to independently add to their training library as well offer agility in adapting their training to keep up with their ever-changing menu. Lindsey Moon, Launch Training Lead says of the platform, "I think the team is really starting to see the powerhouse that Attensi brings for us. Because just as fast as we're opening new venues...they're learning just as fast. And I think that sets Attensi apart and will continue to improve the knowledge base and the education and the confidence of our teams."

F1 Arcade team member using his phone at the bar, surrounded by a race-track map of Attensi training modules

"Without our staff here, we don't have success—they create the best experiences for the guest."

Will Mills in a grey blazer and pink shirt, photographed inside a dimly lit venue
Will MillsGeneral Manager | F1® Arcade, Boston
Woman with an F1 Arcade lanyard speaking in the bar, beside a stat overlay: 4 repetitions on average per module per user

High octane training

F1® Arcade is taking their training on a journey. What started focused on compliance in the UK to support heavily mandated service regulations has evolved to include even more aspects of the business. As a full-service entertainment venue, they needed a centralized learning platform that could keep up with their entire guest experience. From front of house to service and kitchen, their training can now support their entire employee journey from onboarding to menu updates and serve as their "central source of truth". After building a learning library that supports business goals, with Attensi Skills employees have access any time any place to content that is engaging - it's repeatable and drives mastery.

How do we know their driving mastery? The results are already showing an 82% knowledge gap closure since implementing this training system.

Two people in racing simulator seats laughing with a third standing, at F1 Arcade

"When I first saw Attensi, it was revolutionary."

Simon Ward-Nicholson smiling in a navy T-shirt in front of a wooden slatted wall
Simon Ward-NicholsonVP Global Operations at F1® Arcade
F1 Arcade employee celebrating on his phone amid confetti, with an enlarged results screen showing five stars
F1 Arcade racing simulator seat with the F1 Arcade logo, facing a track screen and leaderboard

Are you ready to level up your training?

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